Seller Central
Catalog control, FBA readiness, pricing discipline, account health, and 3P advertising connected to conversion and cover.
Amazon account management
We run your Amazon account.
Seller Central and Vendor Central across advertising, listings, catalog, inventory, and reporting. You work directly with the team responsible for the account.
Direct answer
What is Amazon account management?
Ongoing management of catalog, listings, SEO, advertising, inventory, account health, and reporting. More complete than PPC management. More hands-on than occasional consulting.
Marketplace Velocity is the business name of Mearls Enterprise LLC. Matt Earls began selling on Amazon in 2008 and founded the agency in 2017. Our five-person team includes Matt, two employees, and two contractors.
Who this is for
For brands that need ownership.
- Brands that need one accountable point of contact
- Teams where ads, listings, catalog, and inventory keep fighting each other
- Seller Central or Vendor Central accounts that have plateaued
- Internal teams that need senior-level Amazon expertise without adding another full-time hire
Not a fit when
- Brands looking for the cheapest PPC bidder
- Accounts that only want a dashboard and no hands-on work
- Businesses unwilling to share access or make commercial decisions
Seller Central vs Vendor Central
Seller Central and Vendor Central are different jobs.
3P and 1P are not the same job. We prioritize based on how Amazon actually pays you, not a generic playbook.
Vendor Central
Retail readiness, content quality, merchandising, demand planning signals, and commercial reporting that survives a vendor manager conversation.
What gets managed
Everything required to run the account.
- Seller Central and Vendor Central
- Amazon advertising
- Listings, A+, Brand Store, and SEO
- Catalog health and indexing
- Inventory, Buy Box, and account health
- Competitor and category monitoring
- AMC and Marketing Stream when useful
- Weekly notes and monthly reporting
- Client Intelligence monitoring
PPC, listings, SEO, Seller Central, and Vendor Central are part of this engagement, not separate retainers competing for direction.
How we work
Software monitors the account. The team decides what changes.
Client Intelligence expands coverage. Your primary contact owns the work.
- Pre-contract
Discovery call
We review spend, conversion, rank, inventory, and account health before proposing the work.
- Week 1
Onboarding call
Access, priorities, success benchmarks, and how we will work together once the engagement starts.
- Daily
Client Intelligence monitors the account
It tracks advertising, rank, Buy Box, inventory, pricing, reviews, and catalog changes.
- Ongoing
We review and act
The team reviews the issue, makes the change, and records why. Material changes, including spend increases, get your sign-off first.
- Weekly
Clear reporting
What changed, what it affected, and what happens next.
Why we need Seller Central access
We use client-authorized Seller Central access to review account performance and perform the listing, catalog, inventory, and account-management tasks included in the engagement. Requested permissions depend on the work the client authorizes.
How we handle marketplace informationAmazon account management results
June 1 through July 31, 2026 compared with June 1 through July 31, 2025. Source: Amazon US SP-API. The outcomes occurred during MV's management period. The data does not isolate the causal contribution of any single tactic.
Premium wheels and accessories brand
+77.1%
Amazon sales year over year
We split catch-all advertising into product-family campaigns, shifted budget toward proven sellers, and fixed fitment, variation, pricing, and Buy Box issues before scaling traffic.
Read the case studyOrthopedic support and recovery brand
+57.9%
Amazon sales year over year
We added size charts, clarified listings, managed weekly FBA replenishment, and tightened search terms only after the products were ready to convert.
Read the case studyConsumer grip products brand
+50.0%
Amazon sales year over year
We built a four-month FBA forecast, fixed mapping and suppression errors, then updated titles, A+ content, and the storefront before increasing traffic.
Read the case studyWhat clients say
“From our product listings to our ad campaigns, everything is managed at the highest level. Our Amazon business has never been stronger.”
“Matt and his team are knowledgeable, professional, and timely. We hired them to help with Amazon listings, PPC, and Brand Registry and could not be happier.”
Questions
What does Amazon account management actually cover?
Ongoing management of catalog, listings, SEO, advertising, inventory, account health, competitors, and reporting.
Do you manage Seller Central and Vendor Central?
Yes. Seller Central centers on catalog, FBA, pricing, advertising, and 3P execution. Vendor Central requires retail readiness, merchandising, demand planning, content, and reporting.
How is this different from an Amazon PPC agency?
PPC agencies manage media. We also manage listings, catalog, inventory, offers, and account health.
Who works on the account day to day?
A dedicated senior-level manager owns the work from analysis through execution. A backup stays current. Client Intelligence handles monitoring so the team can focus on decisions and execution.
How do engagements work?
Ongoing Amazon account management, defined projects, and hourly support. Scope is agreed before work begins.
Do you only do Amazon?
No. Amazon is our core service, but every channel can be hired independently. We also manage Walmart, TikTok Shop, Shopify, Google, YouTube, Meta, Instagram, email, SMS, and creative.
How much does Amazon account management cost?
Pricing depends on account size and complexity. We review the account before quoting the work.
No cost · Nothing to sign
Talk with us about your Amazon account.
What we would change, what we would leave alone, and whether a retainer or a project is the honest next step.